Rural Outreach Center seeks gift cards to purchase Thanksgiving meals

The Rural Outreach Center (ROC) is turning to the community for assistance this holiday season as they seek to make Thanksgiving a much happier time for individuals and families living in poverty in rural Erie County and beyond.

The nonprofit organization is now accepting gift cards in any denomination from grocery stores such as Tops and Wegmans to help provide delicious and nutritious Thanksgiving meals. Gift cards can be sent or delivered to the Rural Outreach Center located at 730 Olean Drive, East Aurora, N.Y. 14052.

The mission of the Rural Outreach Center is to assist, empower and elevate the impoverished rural population in southern Erie County and surrounding areas. In January, the ROC will launch its ROC Resolutions campaign to shine a spotlight on rural poverty in Western New York. Several well-known members of the local business and sports communities — including co-chairs Steve and Sarah Tasker — will assist in promoting areas of concern such as nutrition, utilities, transportation and clothing.

For more information on the ROC, please call 240-2220 or follow the Rural Outreach Center on Facebook at for frequent updates.

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