Newsroom

Newsroom

Rural Outreach Center seeks full-time social worker

Organization Name: Rural Outreach Center (ROC) Organization Description: Social/Community Outreach Organization Website: www.theroc.co Job Title: Social Worker  Hours: FT with some flexibility in hours; may require some evening and weekend hours. Salary: Based on level of experience Location: East Aurora, Southern Erie County, Cattaraugus County  Type: Full time with experience preferred Preferred Education: MSW preferred […]

Ralph C. Wilson, Jr. Foundation grant to fund ROC’s play programming

The Rural Outreach Center (ROC), a nonprofit organization offering a wide variety of social services throughout the rural areas of southern Western New York, will receive a three-year grant of $395,400 from the Ralph C. Wilson, Jr. Foundation to fund the organization’s play programming initiatives. “The Rural Outreach Center utilizes play programming to address issues […]

ROC Ripples – Special Edition

Rural Outreach Center’s Summer Enrichment Program – working to reduce the digital divide for rural children. Dear friends, Over the past several months of social isolation, we have observed that many of the children at the ROC have regressed in their social/emotional health and fallen behind in their academic progress because they don’t have access to […]

ROC Ripples – 6.9.20

Martin Luther King Junior said, “Injustice anywhere is injustice everywhere.” As an organization focused on disparities and injustices in our rural areas, we must never forget that this is part of the greater world of injustice. We are, therefore, compelled to offer a statement related to the current movement to address injustices affecting those of […]

ROC receives grant from CVS Health supporting community needs amid COVID-19 outbreak

The Rural Outreach Center (ROC) in East Aurora has received a $1,000 mini-grant from CVS Health, administered by United Way of New York State, supporting its response to the COVID-19 outbreak. The grant is part of more than $1 million CVS Health and its foundations have given to address food insecurity and other community needs […]

ROC Ripples – 5.4.20: Looking behind, looking ahead

I have been accused of spending all my time looking ahead – at the journey ahead – and not enough time looking backward. So here goes. The past several years at the ROC has been a time of tremendous, sometimes breathtaking, growth. We identified a need, based on input from the population we wanted to […]

Rural Outreach Center plans drive-through community event on May 2

The Rural Outreach Center (ROC), a nonprofit organization serving the rural areas of southern Western New York, will hold a drive-through community event from 12 to 3 p.m. Saturday, May 2, at their facility at 730 Olean Road in East Aurora. The Good for the Neighborhood pop-up event will feature free giveaways and a chance […]

ROC Ripples — 4.13.20

I had a friend with whom I would regularly debate the question as to whether humans are basically good or bad. This, of course, is a question debated over the centuries by philosophers and theologians alike. I have always come down clearly on the “good” side. My position, that people are inherently good, is being […]

ROC Ripples — 3.28.20

KEY TO HELPING IS SAFETY AND FLEXIBILITY Keeping safe today requires flexibility. Social work staff at the ROC is well versed in flexibility, and are adjusting therapy services at the ROC to meet the needs of our participants during this difficult time. Families everywhere are dealing with increased stressors related to money, schooling, and anxiety related […]

ROC Ripples — 3.18.20

Responding to the COVID-19 Crisis We at The Rural Outreach Center, serving S. Erie, W. Wyoming and N. Cattaraugus counties, would like to share the action we have taken to support our community in the face of COVID-19 challenges. Our goal is to ensure that those in need during this crisis have access to resources that will […]

Rural Outreach Center seeks per diem social worker

The Rural Outreach Center (ROC) in East Aurora is seeking a licensed social worker (LMSW) or mental health counselor (MHC) with a clinical focus to fill a per diem position. This person is needed two to three evenings a week from 3 to 7 p.m., with some flexibility.  The ROC offers general counseling, mental health […]

Rural Outreach Center provides southern Erie County cold weather nighttime shelter

The Rural Outreach Center (ROC) is again offering Code Blue shelter services for southern Erie County. Code Blue is a state-mandated program that requires every county to offer nighttime shelter for homeless persons when the wind chill temperature drops below 32 degrees. There are two shelters in Buffalo, Harbor House at 241 Genesee St. and […]

Rural Outreach Center seeks Code Blue site worker, driver

The Rural Outreach Center (ROC), a nonprofit organization offering a wide variety of social services for those living in Western New York’s rural communities, is currently looking to fill two part-time positions — a site worker and driver — for its Code Blue program. As a Code Blue site for southern Erie County, the ROC’s […]

ROC Ripples — 9.30.19

Please Join Us at ROCtober!Have some fun and support the important work of the ROC! And while you are at it … don’t forget to buy raffle tickets for two FABULOUS electric bikes! Buy ROCtober and Raffle Tickets here: https://www.eventbrite.com/e/roctober-tickets-72389313385?aff=ebdssbeac&utm_source=ROC+master+list&utm_campaign=8416210e37-EMAIL_CAMPAIGN_2019_09_30_02_39&utm_medium=email&utm_term=0_07deecb82b-8416210e37-175522669

Rural Outreach Center to offer Living with Diabetes sessions

Those who live with diabetes know it is a challenging condition that must be monitored closely. This includes bloodwork, medications, making daily choices about foods that are eaten, exercise routine, fluid intake and planning ahead to maintain good health. The public is invited to come and join other individuals who want to learn more about […]

Rural Outreach Center seeks donations for holiday program

Each holiday season, the Rural Outreach Center (ROC) in East Aurora collaborates with generous community partners to provide Christmas presents and gift certificates to families engaged with ROC services.   For many families, the holidays can be an extra financial burden rather than a time to celebrate.  The ROC’s Christmas program is a great way […]

Job Posting: EDC Rural Outreach Center – Development Coordinator

Economic Development Corps (EDC) AmeriCorps are placed in nonprofit and educational institutions across the Buffalo-Niagara Region and provide financial literacy and tutoring services to their host site and clients. Participation in the EDC program provides members the opportunity to develop valuable skills and experiences and positions them for success in future employment and community service. […]

Rural Outreach Center plans back-to-school event

Each year, the Rural Outreach Center (ROC) in East Aurora provides school supplies to local students through its Back Pack Program. This year’s invitation-only event, for active ROC families, will take place from 1 to 3 p.m. Monday, Aug. 26, at the Boys and Girls Club of East Aurora, 24 Paine St. Students invited to […]

Rural Outreach Center to offer free resume and interview workshop

Need to update your resume or want to improve your interviewing skills? Make yourself and your resume stand out to potential employers by stopping by the Rural Outreach Center (ROC) in East Aurora on Monday, Aug. 12. A nonprofit organization offering a wide variety of social services for those living in Western New York’s rural […]

ROC Ripples — 7.9.19

Every July 4th while you are sitting in your sister’s or brother’s backyard, on your lawn chairs, eating your first hot dog of the season, and later oohing and ahhhing over the colorful bursts of stars in the sky, we often forget what we are really celebrating.   Independence.   Everyone wants it. It’s what your support of the ROC is […]

Video: Rural access to mental health services

Please check out this important video on rural access to mental health services, courtesy of WBFO’s Mental Health Initiative: https://www.youtube.com/watch?v=9FzEn_9J2L0&feature=youtu.be

ROC to receive technical assistance

Good news! We have been selected to receive technical assistance to help expand economic opportunities in our rural areas. We are among two other New York State organizations that were awarded these grants. As part of the Rural Community Assistance Partnership, we have been assigned to Community Roots (www.community-roots.com), a Vermont-based consulting organization. Led by […]

Rural Outreach Center participates in national Aspen Institute program

The Rural Outreach Center (ROC), serving the rural areas of southern Western New York, was honored to be selected by the Aspen Institute to participate in a national program to examine successful organizations utilizing a 2-Generational approach to reducing poverty. The Aspen Institute, based in Washington, D.C., is a national center for values-based leadership and […]

ROC Ripples — 6.4.19

Most of the time when we think about single parents, we think about mothers and their children. The ROC has many of those. But we also have some single dads who are heroes to their children and to the staff at the ROC.  Take Sam, for instance. He’s raising five girls all on his own and holding […]

ROC Ripples — 5.7.19

Mork: On Earth, a mother does all sorts of other nice things for her children for her entire life. Oh, it’s a warm and wonderful thing.Orson: How much does she get paid?Mork: Nothing.Orson: Is it because her work is considered of no real value?Mork: No, because it’s considered priceless.                        — Mork and Mindy, “A Mommy for Morky” […]

Rural Outreach Center seeks volunteers for a variety of rural poverty initiatives

The Rural Outreach Center (ROC) seeks volunteers to join the organization in empowering those experiencing rural poverty. Volunteers play a vital role in providing support to those affected by the unique circumstances of poverty in socially isolated areas.  Please come learn more about the ROC and the experience of volunteering from 7 to 8 p.m. […]

Rural Outreach Center to offer Living with Diabetes sessions

Those who live with diabetes know it is a challenging condition that must be monitored closely. This includes bloodwork, medications, making daily choices about foods that are eaten, exercise routine, fluid intake and planning ahead to maintain good health. The public is invited to come and join other individuals who want to learn more about […]

Rural Outreach Center seeks full-time social worker/case manager

Organization Name: Rural Outreach Center (ROC) Organization Description: Social/Community Outreach Organization Website: www.theroc.co Job Title: Social Worker/Case Manager Hours: 40 hours per week with some evenings  Salary: Based on level of experience Location: East Aurora/southern Erie County, Cattaraugus County  Type: Full-time Preferred Education: BSW with some experience. MSW with interest in case management. Benefits: Health […]

ROC Ripples — 4.3.19

“Things had to change. Nothing I had done in the past helped me to change. I’d been doing the same stuff for 10 years. I was literally homeless and had no other choice, so I called ROC’s Code Blue program. I stayed at the ROC every day and the staff kept talking to me, even though some […]

Sarah Smith joins Rural Outreach Center as Director of Programs

The Rural Outreach Center (ROC) in East Aurora, a nonprofit organization dedicated to assisting, empowering and elevating the impoverished rural population in southern Erie County and surrounding areas, has named Sarah H. Smith, PhD, director of programs. A native of rural Western New York, Dr. Smith approaches her work through the lens of an applied […]

ROC Ripples — 3.5.19

Have you ever wondered what your commitment to the ROC supports? Well, wonder no longer!  Within a two-hour period one morning last week:  A dad, Ray, and son, Tom, came in because their wife/mom had left and stolen everything. She had taken all their money, birth certificates, photographs … everything.  Tom, a little preschooler, asked Sue at the front desk, “Can […]

ROC seeks volunteers for Social Work Assistance Team

Have some free time? Help someone change their life and achieve their goals by joining the Rural Outreach Centers’s Social Work Assistance Team (SWAT)! An informational meeting will be held from 7 to 8 p.m. Tuesday, March 12, at the ROC, 730 Olean Road, East Aurora. The Rural Outreach Center is a nonprofit organization offering […]

Rural Outreach Center seeks School Readiness Program volunteers

Can you give 30 minutes a week to change a child’s future?  The Rural Outreach Center (ROC) in East Aurora is in search of dedicated volunteers to assist with their School Readiness Program. A volunteer training session has been scheduled for 6:30 p.m. Tuesday, Feb. 26, at the ROC, located at 730 Olean Road. “Throughout […]

Western New York community needs to address the ‘invisible poor’

Larry Bierl tragically froze to death in Amherst recently. It could just have easily happened in rural Western New York. Coverage of Larry’s death, and the related issue of how those experiencing homelessness were dealing with the extreme cold, included repeated media announcements of Code Blue sites, focused solely on urban conditions and opportunities.  This […]

ROC to host workshops on social services and housing rights

The Rural Outreach Center (ROC), a nonprofit organization offering a wide variety of social services for those living in Western New York’s rural communities, will host two upcoming workshops titled Navigating the Department of Social Services and Know Your Housing Rights. The workshops will take place at the ROC, located at 730 Olean Road, East […]

Rural Outreach Center seeks Director of Programs

Organization Name: Rural Outreach Center (ROC), http://theroc.co  Organization Description:Social/Community Outreach   Job Title: Director of Programs Hours: Part-time (.75 FTE), some evening hours and flexibility in hours Salary:Based on level of experience Location: East Aurora/southern Western New York Primary Responsibility: Develop and deliver programming to ROC Participants, consistent with mission. Qualifications: College degree, with experience […]

ROC Ripples — 2.6.19

This success story is all because of you! Carl had been doing quite well.  He had a small, profitable home remodeling business.  He was happily married with a child and owned his own home.  But then his wife left him and he couldn’t cope with his grief. Carl suddenly became a single parent. His young son, Caleb, […]

ROC Ripples — 1.9.19

As a couple, supporting the ROC is one of the more selfish things that we do. Walking up the steps to the ROC, we always have smiles on our faces … It feels good to know we are changing someone’s life. As we pass from the lobby to the meeting room, we observe the teamwork, […]

Rural Outreach Center receives Cattaraugus Region Community Foundation grant

The Rural Outreach Center (ROC), a nonprofit organization located at 730 Olean Road in East Aurora that helps the rural poor transition to self-sufficiency through a variety of programs, was recently awarded a $2,000 grant by the Cattaraugus Region Community Foundation.  The funding is provided for services related to meeting the basic human needs of […]

ROC Ripples — 12.4.18

“What do we live for if not to make life less difficult for each other?” — George Eliot During this holiday season we are warmed by the love of family and friends and the feeling of gratitude for all we have. At the ROC it is the perfect time to reflect on the extraordinary generosity […]

Rural Outreach Center earns grant for Babies ROC pilot program

The Rural Outreach Center (ROC), a nonprofit organization based in East Aurora that helps the rural poor transition to self-sufficiency through a variety of programs, was recently awarded a $10,000 grant from the Health Foundation for Western and Central New York. The Health Foundation is an independent private foundation that advocates for continuous improvement in […]

Rural Outreach Center in East Aurora is a Code Blue site

The Rural Outreach Center (ROC) at 730 Olean Road in East Aurora has been designated as a Code Blue site for southern Erie County. From December 2018 through March 2019, the facility will be open to individuals without safe shelter any time the temperature, including wind chill, falls below 32 degrees. The ROC’s Code Blue […]

ROC seeks full-time staff social worker

Organization Name: Rural Outreach Center (ROC) Organization Description: Social/Community Outreach Organization Web site: http://theroc.co   Job Title: Staff Social Worker  Hours: Full-time, including 2 to 3 evenings a week Salary (or salary range): Based on level of experience Location: East Aurora/southern Erie County, Cattaraugus County  Preferred Education: LMSW with focus on clinical work Benefits: Health stipend Job […]

ROC Ripples – 11.7.18

Accountability. It’s part of the ROC’s DNA. Helping our Participants hold themselves accountable. Holding ourselves accountable. In my work at Independent Health as Director of Membership Operations, accountability is essential. The ROC’s model of accountability is one of the big reasons I agreed to become a board member and devote my time to them. The […]

Rural Outreach Center seeks sponsors for unique music program

The Rural Outreach Center (ROC), an East Aurora-based nonprofit agency known for guiding participants on a path toward self-sufficiency through a number of specialized programs, has added a unique new musical program to its mix. The program has become so successful in such a short period of time that additional sponsors are now needed to […]

ROC Ripples – 10.9.18

All of us have had a special child tug at our heart. We want the best for them. We want them to have a wonderful life. We want to see them succeed. And so it is with every child we see at the ROC. They are all so very special in their own way. 100% of […]

ROC Ripples – 9.13.18

I am so excited to update you on ROC’s new program that we’ve developed with your support!   This program is very innovative and effective. It’s exactly why I’m so committed to the Rural Outreach Center. ROC U is the new umbrella program that coordinates the assistance your support provides to Participants who are working hard to achieve self-sufficiency. […]

Rural Outreach Center seeks intake and case manager

Organization Name: Rural Outreach Center (ROC) Job Title: Intake and case manager  Hours: Full-time Salary: Based on level of experience Location: East Aurora/Southern Erie County, Cattaraugus County  Type: Full-time, experience preferred Preferred Education: Bachelor’s degree minimum Benefits: Health care stipend Job Description: The ROC’s model of care is distinguished to help individuals and families work toward […]

ROC Ripples – 8.6.18

Remember how special it felt to begin a new school year — a fresh start, new clothes and shoes, maybe a new haircut, too. And then there were all the new school supplies — ripping open the packaging and arranging them neatly in your new backpack for the first day of school. For our ROC […]

Rural Outreach Center seeks full-time social worker

Job Description Organization Name: Rural Outreach Center (ROC) Organization Description: Social/Community Outreach Website: http://theroc.co  Job Title: Social Worker  Hours: Flexible, full-time, some evening hours and some flexibility in hours Salary: Based on level of experience Location: East Aurora/southern Erie County, Cattaraugus County  Preferred Education: BSW with experience or MSW Benefits: Health insurance stipend Job Description: The […]

ROC Ripples – 7.9.18

Marco. Polo! Tag, you’re it! Remember when you were a kid and couldn’t wait until school let out for summer vacation? Jumping in a pool to play the Marco Polo game or playing t-ball or soccer in the sun? Those lazy hazy days of going to get an ice cream cone after a long day […]

Rural Outreach Center receives grant to fund play therapy program

The Rural Outreach Center (ROC), an East Aurora-based nonprofit agency that directs participants on a path toward self-sufficiency through a number of specialized programs, has received a $20,000 grant from the Garman Family Foundation administered by the Community Foundation for Greater Buffalo. The grant will fund Play Therapy & More, a program that supports children […]

ROC Ripples — 6.11.18

You wished on a star! And this month your wish came true.  Do you know your gifts helped start a new children’s program at ROC? THANK YOU! Your support made Kids’ Ticket to ROC possible. Kids’ Ticket to ROC provides support so children can go to extracurricular activities like dance, karate, riding lessons and lacrosse, among others, […]

Speaker series to feature author Christina Abt; portion of proceeds to benefit Rural Outreach Center

As part of their newly-established speaker series, the Four Honey Bees Cottage will feature author and journalist Christina Abt on Thursday, May 31 from 6 to 8 p.m. Abt’s presentation, which is free and open to the public, will cover all aspects of writing, from journaling and family memoirs to magazine, newspaper and PR writing, […]

ROC Ripples — 5.18.18

Sometimes the ripples turn into tsunamis — read below! Please take a moment to adjust your own cap and gown, because due to your generosity one member of the ROC family has just graduated from college. THANK YOU! Your support of ROC made it all possible, so let’s take a moment to celebrate. Darryl first […]

ROC to hire VISTA member to help launch employment training program

The Rural Outreach Center (ROC), a nonprofit organization in East Aurora that is changing the lives of those living in rural poverty every day, is partnering with Serve New York and AmeriCorps VISTA to hire a full-time VISTA member. The VISTA member will be focused on helping the ROC launch a pilot employment training program. […]

Rural Outreach Center to host session on navigating social services

The Rural Outreach Center (ROC), located at 730 Olean Road in East Aurora, will host a free Navigating Social Services seminar and question-and-answer period from 6:30 to 8 p.m. Thursday, March 22. Guest speaker at the event will be Minnie James from the Erie County Department of Social Services’ SNAP Department. Topics to be discussed […]

ROC announces new Code Blue site at South Wales Community Center

The Rural Outreach Center (ROC) in East Aurora and the South Wales Community Center have joined forces to offer a new rural Code Blue site beginning on Monday, Feb. 19 and extending through Saturday, March 31, 2018. The Code Blue site will be located in the South Wales Community Center at 6387 Olean Road. On […]

Rural Outreach Center posts job openings

The Rural Outreach Center (ROC), an East Aurora-based nonprofit organization offering a wide variety of social services for those living in Western New York’s rural communities, is currently looking to fill two open positions. Position: Administrator/Financial Focus Qualifications: Excellent communication skills, problem-solving abilities and computer skills.  Grant management experience, bookkeeping and human resource experience necessary.  […]

Living with Diabetes sessions to be held at the Rural Outreach Center

Those living with diabetes know it is a challenging condition that must be monitored closely. This includes blood work, medications, food choices, exercise routines, fluid intake and planning ahead to maintain good health. Come and join a group of people who want to learn more about diabetes by participating in five free sessions offered at […]

Rural Outreach Center to launch second annual ‘ROC Resolutions’ community challenge

Imagine having less than $7 a day to spend on food, living in a house that only heated to 60 degrees, not having reliable transportation or not owning appropriate winter clothing. For more than 200,000 Western New Yorkers, this is their daily routine. And for the second consecutive winter, a local nonprofit organization is preparing […]

Bank of America hosts nonprofit leaders

ROC Executive Director Frank Cerny recently joined other community nonprofit leaders at the Bank of America Buffalo Community Partner Breakfast. We’re proud to have been awarded a grant from Bank of America. Through their support, we’re expanding economic opportunities and solutions for those most in need.  

Executive director of Rural Outreach Center to speak at Erie County Poverty Forum

Frank Cerny, executive director of the Rural Outreach Center in East Aurora, will be among several speakers taking part in a Poverty Forum from 10 a.m. to noon Friday, Dec. 15, in Room 403 of Hayes Hall on the UB South Campus. The event will be presented by the Erie County Poverty Committee. The purpose […]

Rural Outreach Center wins SOPHi Award for Community Impact

The Rural Outreach Center (ROC) in East Aurora, a nonprofit organization dedicated to assisting, empowering and elevating the impoverished rural population in southern Erie County and surrounding areas, received a SOPHi Award for Community Impact on Oct. 13 from the Population Health Collaborative. The awards ceremony was held at Buffalo RiverWorks. The Spotlight on Population […]

Annual ROCtober event to benefit Rural Outreach Center

The Rural Outreach Center (ROC), a nonprofit organization dedicated to fighting rural poverty, will host its fourth annual “ROCtober” event from 4 to 7 p.m. Sunday, Oct. 15, at Elm Street Bakery, 72 Elm St., East Aurora. The event will feature food by Elm Street Bakery, wine provided by Reed’s Wines and Liquors, beer, music […]

Rural Outreach Center to offer Living with Diabetes sessions

Those who live with diabetes know it is a challenging condition and must be monitored closely. This includes blood work, medications, making daily choices about the foods that are eaten, exercise routine, fluid intake and planning ahead to maintain good health. The public is invited to come and join other individuals who want to learn […]

Rural Outreach Center seeks part-time case manager

The Rural Outreach Center (ROC), located at 730 Olean Road in East Aurora, is looking for a part-time case manager/social worker to join its team. The ROC’s model of care is designed to help individuals and families work toward self-sufficiency. The person hired in this role will be responsible for the intake of new participants, […]

Community comes together to complete new classroom at the Rural Outreach Center

    The Kiwanis Club of East Aurora has completed construction of a multi-purpose classroom addition at the Rural Outreach Center (ROC), located at 730 Olean in East Aurora. The new facility will enable the ROC to provide programs — including healthy living, financial literacy, self-care and other classes — to help people living in […]

Another successful Back Pack Program!

Each year, the Rural Outreach Center provides school supplies to local students through its Back Pack Program … and this year was no exception. Have a great school year!  

Rural Outreach Center’s Nutrition ROCs program brings families back to the dinner table

East Aurora’s Rural Outreach Center, a nonprofit organization offering a wide variety of social services for those living in Western New York’s rural communities, is introducing a unique nutrition program that is bringing families back to the dinner table. “Nutrition ROCs is a brand new program that, originally, was going to be offered only to […]

Junior League grant aids Rural Outreach Center nutrition program

The Rural Outreach Center in East Aurora was the recent recipient of a $1,000 grant from the Junior League of Buffalo for its upgraded “Nutrition ROCs” program. Founded in 1919, the Junior League of Buffalo is an organization of women committed to promoting voluntarism, developing the potential of women, and improving the community through the […]

Rural Outreach Center receives funding for two new initiatives

East Aurora’s Rural Outreach Center (ROC), a nonprofit organization offering a wide variety of social services for those living in Western New York’s rural communities, recently received $12,500 from the Ralph C. Wilson, Jr. Legacy Funds at Community Foundation for Greater Buffalo. The grant will fund two new initiatives. The first program to be funded, […]

With WNY on the upswing, low-income families finding fewer quality housing opportunities

The City of Buffalo is seeing a resurgence that many of us never thought we would see in our lifetime. New buildings are going up and businesses that never gave Buffalo serious thought are now lining up to purchase commercial space for immediate and future development, all of which is tremendous news for the city […]

School Supplies Program

We’re wearing shorts, breaking out our sunglasses, and kids are starting to dream about vacation.  It must be getting close to the end of the school year!  While you and your family are planning lazy summer days, picnics, and exploring new places, we here at ROC are already thinking about the upcoming school year.  Why? […]

ROC Ripples — 5.9.17

Look at what you’ve done this year!  Imagine what we can do next year… A ROC Success Before Kelsey walked into ROC, her life had hit its lowest point. She and her husband were unemployed and living day-to-day. They didn’t have the basics we all take for granted — important things such as food and comfortable […]

Celebrating Volunteers

Did you know that April is National Volunteer Month?  ROC wouldn’t be possible without the hard work of our many volunteers.  We have about 150 volunteers!  They do everything from reading to kids to preparing Snack Packs to running the New Paths Redistribution Center – and so much more!     This month, ROC is […]

Rural Outreach Center seeks volunteers during National Volunteer Month

Located in East Aurora, the Rural Outreach Center (ROC) provides numerous programs that help people help themselves. These programs include support groups for adults, children’s initiatives such as the successful snack pack and school reading readiness programs, and much more. “Our outreach is expanding every day to enable us to meet the needs of more […]

Rural Outreach Center receives donation from United Capital

The Rural Outreach Center (ROC) recently received a $2,750 donation from United Capital, a national wealth management firm with an office in Western New York.  Through United Capital’s national “Help4Hearts” program, local offices generate $250 to donate toward a charity of their choice for every client referral they receive and meet with. The program is designed […]

Rural Outreach Center seeks social worker

The Rural Outreach Center (ROC), an East Aurora-based nonprofit organization dedicated to ending rural poverty in southern Erie County and surrounding areas and assisting, empowering and elevating individuals to self-sufficiency, is seeking a part-time social worker to join its dedicated staff. The ROC offers general counseling, mental health and substance abuse counseling, play therapy, multiple […]

Rural Outreach Center adds Susan Giovino as program director

The Rural Outreach Center, a nonprofit organization dedicated to assisting, empowering and elevating the impoverished rural population in southern Erie County and surrounding areas, has appointed East Aurora resident Susan Giovino to the position of program director. Giovino has 10 years of experience in the advertising industry and has worked as a culinary tour guide […]

Rural Outreach Center to celebrate Single Parents’ Day

East Aurora’s Rural Outreach Center will celebrate national Single Parents’ Day on Saturday, March 18, will a special event from 10 a.m. to noon at the ROC, 730 Olean Road East Aurora. This “get-to-know-you” event at the ROC will celebrate the hard work single parents do every day. Open to single parents and their families, […]

Preventing falls is the topic of Rural Outreach Center event

Did you know that falls are one of the most preventable causes of injury for older adults? In fact, one out of three adults will fall this year but only half of these individuals will mention it to their doctor. And, falling once greatly increases the risk of falling again. This will be the topic […]

ROC Ripples — 1.9.17

Watch our new PSA: https://www.youtube.com/watch?v=WYyzzoN_iF0 A special thank you to Noah Cosimano-White and McCandless Marketing and Media for their hard work and support. *** Kelly is a young mom dedicated to giving her family a better life.  She works 4 jobs and has partnered with the ROC to provide her family with the tools they […]

Rural Outreach Center serves multiple families during holiday season

The Rural Outreach Center (ROC), an East Aurora-based nonprofit organization dedicated to ending rural poverty in southern Erie County and surrounding areas and assisting, empowering and elevating individuals to self-sufficiency, assisted numerous local families throughout the holiday season. “The Rural Outreach Center invited 51 families and over 90 children to receive donated gifts for Christmas,” […]

The ROC on WNY Living

Did you catch our segment on WNY Living on Dec. 26? If not, here’s the link: http://www.wgrz.com/entertainment/television/programs/wny-living/december-26-the-rural-outreach-center-/377643167  

Rural Outreach Center seeks part-time program & volunteer coordinator

The Rural Outreach Center (ROC), located at 730 Olean Road in East Aurora, has an immediate opening for a part-time Program & Volunteer Coordinator. The position will require approximately 25 to 30 hours per week and will report to the organization’s executive director. The person in this position will expand the program capacity of the […]

Rural Outreach Center to launch ‘ROC Resolutions’ community challenge in January

Rural Outreach Center to launch ‘ROC Resolutions’ community challenge in January Imagine having only $6.36 a day to spend on food, living in a house that only heated up to 60 degrees, not having reliable transportation, or not owning a winter coat or boots. For more than 200,000 Western New Yorkers, this is daily life.  […]

Legislator Lorigo announces $7,000 for the Rural Outreach Center

Erie County Legislator Joseph C. Lorigo announced that the Legislature has supported his request to allocate $7,000 for the Rural Outreach Center in the 2017 Erie County budget. The Legislature approved the request at their annual budget meeting to support the center’s efforts to combat rural poverty and help residents through various services.  “I thought […]

BlueCross BlueShield to offer free healthcare marketplace sessions at the ROC

BlueCross BlueShield of Western New York and the Rural Outreach Center (ROC) are teaming up to offer free informational sessions on Medicaid and Child Health Plus, which are now being offered on the New York State of Health. These enrollment-assistance sessions will take place from 10 a.m. to 1 p.m. Wednesdays, until further notice, at the […]

ROC receives grant from Ronald McDonald House Charities

McDonald’s franchise owner Joe Ferrino, left, recently presented a check for $3,500 on behalf of Ronald McDonald House Charities of WNY to Frank Cerny, executive director of the Rural Outreach Center (ROC) in East Aurora. The funds will support the ROC’s outreach to and support of children, including the play therapy, winter readiness and back-to-school […]

Rural Outreach Center announces new appointments to board of directors

The Rural Outreach Center (ROC), located at 730 Olean Road in East Aurora, a nonprofit organization dedicated to assisting, empowering and elevating the impoverished rural population in southern Erie County and surrounding areas, has made several new appointments to its board of directors. Vicki Feine of East Aurora has been named the ROC’s board chair. […]

Rural Outreach Center seeks sponsors to adopt needy families this holiday season

The Rural Outreach Center (ROC) in East Aurora hopes to spread some holiday spirit this Christmas season by asking local individuals, families, businesses and organizations to “adopt” a deserving family and help make their holidays a little brighter. “This Christmas season we anticipate assisting 12 to 15 families who are actively pursuing their goals toward […]

ROC receives grant to enhance ‘Especially for Kids’ program

The Rural Outreach Center (ROC) is pleased to announced that it has been awarded a $3,500 grant from Ronald McDonald House Charities of WNY, Inc. to enhance the organization’s “Especially for Kids” program. The grant will be used to purchase therapy supplies, backpacks, school supplies and winter coat gift certificates. Located at 730 Olean Road […]

Rural Outreach Center collecting new and gently used winter clothing

New and gently used coats, boots, scarves, gloves and mittens, and new socks and hats, are now being collected by the Rural Outreach Center (ROC). Located at 730 Olean Road in East Aurora, the mission of the ROC is to assist, empower and elevate the impoverished rural population in southern Erie County and surrounding areas. […]

Rural Outreach Center seeks gift cards to purchase Thanksgiving meals

The Rural Outreach Center (ROC) is turning to the community for assistance this holiday season as they seek to make Thanksgiving a much happier time for individuals and families living in poverty in rural Erie County and beyond. The nonprofit organization is now accepting gift cards in any denomination from grocery stores such as Tops […]

ROC Ripples — 10.6.16

A woman I’ll call Ann came to the ROC for help a little over four years ago. Like many of our participants, Ann was unemployed, trying to do her best for her family but had run out of resources. The ROC connected her with services to meet her family’s immediate needs. For four years, we worked […]

ROC plans parenting workshops at East Aurora preschools

The Rural Outreach Center (ROC) is excited to offer East Aurora preschools a chance to experience the benefits of EPIC parenting workshop. All classes will take place from 9:15 to 11:15 a.m. At Nativity Preschool, 970 Main St.: • Oct. 12, Helping your child to cope (infants and toddlers workshop) • Oct. 19, Establishing routine […]

Rural Outreach Center to offer five-week diabetes program

The Rural Outreach Center (ROC) is inviting individuals who have diabetes, and their caregivers, to learn more about this medical condition through discussion and activity. During five sessions beginning Oct. 4 and running through Nov. 1, conversations and activities will focus on diet, exercise and medication, all of which impact this condition. Additionally, handouts will […]

ROC Ripples — 9.12.16

Special Issue of ROC Ripples     Fundraiser!   We’ll be sharing with you some of our work in the next newsletter but wanted to send you a special greeting to let you know about our upcoming fundraiser at the Elm Street Bakery. All tickets are available at the Bakery, 72 Elm Street in East Aurora. We also […]

ROC hosts annual Back-to-School Party

The ROC held a very successful Back-to-School Party on Aug. 29 at the Boys and Girls Club of East Aurora. The fifth annual event was attended by 150 children from East Aurora, Holland and surrounding communities. Students invited to the party received a brand new backpack filled with the most needed school supplies, free hair […]

ROC Ripples – 7.6.16

Every Step Along the Way… “Mark” is a kind, hard working young man. He didn’t have a car or access to public transportation, but he did have a job. So, Mark walked five miles each way to work everyday, no matter the weather. When Mark came to us, we knew he needed financial skills, not […]

Rural Outreach Center, Veterans One-stop Center offering services for veterans

A wide variety of helpful services for U.S. military veterans and their spouses are now being offered by the Rural Outreach Center (ROC), located at 730 Olean Road, East Aurora. The outreach program is administered by the Veterans One-stop Center of Western New York. “The Veterans One-stop professionals are exceptional at navigating a complex system […]

Pathways Church moving to Main Street in East Aurora

Pathways Christian Fellowship is moving from the South Wales Community Center to the East Aurora Christian Church at 464 Main St. Pathways, led by Pastor Dr. Frank Cerny, MDiv, PhD, will be renting space to hold their Sunday service at 10:15 a.m. The Fellowship is celebrating 10 years of worship and service to the community […]

ROC’s Frank Cerny receives UB Alumni Association Achievement Award

Frank J. Cerny, MDiv., Ph.D., board chairman of the Rural Outreach Center (ROC), was honored Thursday evening as the recipient of the UB Alumni Association’s Leadership Award. A reception was held in the UB Center for the Arts on the university’s North Campus. Located at 730 Olean Road in East Aurora, the mission of the Rural Outreach […]

ROC Ripples – 3.29.16

One day my phone rang and it was a woman from the Rural Outreach Center. She was calling about a reading program they were offering. My children were grown and I thought she was probably calling for one of my adult daughters. After we chatted for a few minutes she explained to me what the […]

Rural Outreach Center Celebrates Service In Western New York

The Rural Outreach Center (ROC), located at 730 Olean Road in East Aurora, served over 550 individuals in 2015, according to the nonprofit organization’s recently released annual report. “Our mission is to assist, empower and elevate the impoverished rural population in southern Erie County and surrounding areas,” said Pastor Frank Cerny, ROC board chairman. “We […]

Rural Outreach Center Continues to Assist Impoverished Communities

Please check out the feature that Time Warner Cable News Buffalo did on the ROC on March 4: http://www.twcnews.com/nys/buffalo/news/2016/02/29/rural-outreach-center-east-aurora.html An East Aurora organization catering to individuals suffering from poverty in rural communities is celebrating a year of service in Western New York. Time Warner Cable News reporter Rebecca Vogt sat down with leaders at the […]

ROC Ripples – 03.31.15

Greetings! The Rural Outreach Center (the ROC) continues to touch lives in significant ways. This review of our activities in 2014 highlights some of these “touches.” Hints of individual stories tell a key part of the ripples we are creating beyond the numbers. We connect with our community at monthly free dinners sponsored by Pathways […]

ROC Ripples – 12.14.14

Greetings! The Rural Outreach Center (the ROC) continues to touch the lives of many in our communities. The ROC is organized to provide multiple services to help people move from dependency of some sort to self-sufficiency. Movement toward self-sufficiency is monitored on 10 measures such as housing, literacy, employment, savings, etc.. By providing a variety […]

ROC Ripples – 07.30.14

Greetings! The Rural Outreach Center (the ROC) continues to create ripples in the communities we serve and we have some great news to share! We have been given a LARGE double wide trailer to use until we can put up our building. The 70 x 38 foot trailer is a FEMA trailer that was used […]

ROC Ripples – 04.09.14

Exciting news! Read all the way to the bottom to learn about a CHALLENGE made to the ROC. We hosted our ROC ‘N Spring event on Sunday evening, April 6th and had over 100 attendees. The Elm Street Bakery was a wonderful venue; they provided food and beer. Reeds Liquor store in East Aurora provided […]

ROC Ripples – 03.24.14

Greetings! The Rural Outreach Center (the ROC) is creating ripples that are touching the lives of many in our communities. The ROC continues to serve those who are struggling in our rural communities. The ROC has created a place of hope where those in need can easily access multiple resources to assist, empower and elevate […]

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